01.
Positioning
I am a growth marketer specialized in positioning.
I help brands eliminate crucial positioning problems that prevent them from growing a sustainable company.
The 6 Symptoms of Poor Positioning
Poor positioning is like an anchor holding you back. It hurts your marketing efforts, it stalls your sales, and cripples your growth. It often shows up as a marketing or a sales problem, but if you dig deep, here are the symptoms you will find.
Poor conversions
Your company has a long sales process and low conversion rates.
Price objections
Potential clients often tell you your prices are too high.
Poor understanding
You have clients who love you, but new leads don’t understand what you do.
Churn
Your have high product churn – customer are leaving you.
Poor activation
Users don't engage with your product or leave in the onboarding.
Poor engagement
People don't engage with your social media posts. Your posts get small amount of likes or comments.
02.
The 3-step Process
I can’t offer you a one-stop price upfront kind of service. Just like you are unique, so is your company. So if you want a generic approach, close the site now. What I offer is to use all my skills & experience to focus on solving your problem. Here is how it works:
Audit
We start by examining the problem. You give me access to any data that’s relevant to the problem and I start looking for potential clues that will help us find the root of the issue. We define how success will look like in numbers.
Workshop
After examining the problem, I list possible causes and solutions that we need to test. I can deliver the solutions through design sprints + a positioning document.What you get is an actionable strategy that you can start implementing IMMEDIATELY.
Grow
We analyze the results and see whether the problem is fixed. If not, we repeat the process. Analyze the data, come up with additional tests. If the problem is fixed the results will show in improved KPI numbers that we defined in step two, allowing you to grow.
I help you nail your positioning!
Nailing your positioning shows almost immediately. Your cost of user acquisition goes down, your activation improves, your leads start to respond to what you are telling them. Here are some of the numbers I helped improve in the past.
03.
The Results
04.
Testimonials
05.
Let’s talk about your project
Let me take your through my work process in a 30-minute Zoom call. Let’s figure out how we can Nail Your Positioning!